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Gimme 5

5 Start-ups for pop culture, supported by Orange

Gimme 5 - June 07, 2017

Orange supports innovation and start-ups willing to come up with fresh and original concepts: Orange fab, La Ruche.
Some of them are highly inspired by something we all know very well: pop-culture

1. Advir.co, immersive advertising:

This start up has chosen VR to attract its audience of advertisers. The idea is simple yet very innovative: include adverts in VR and AR videos and experiences. Whether promotional videos for video games, sport broadcasting or upcoming VR movies, the possibilities are endless.

2. Zaptogethercontrol the feed:

The creators of this platform have relied on the collaboration, tastes, insight and influence of Internet users to design a great sharing tool and find Internet’s best videos. You like a video? Keep it. The rest? Toss it! Via a real-time voting system, you can create your own stream of videos and influence the general ranking of this web TV. Their promise: “Become the real time programmer of a collective, participative and innovative flow”.

3. Shadow, the future of PC gaming?

Will the future of PC gaming be in the cloud? That’s what Blade (the parisian start-up behind the Shadow) thinks, so they launched a miniature box connected to a powerful computer … but installed far from home and available through a monthly subscription. Capable of the same performances as a “traditional” gaming computer, the Shadow allows you to play any video game in high-definition. From jeuxvidéo.com à journaldugeek.com ou 01net.com, the critics all agree, Shadow will be a hit!

4. OmniLivethe new generation of video broadcasting

It is now possible to attend lectures of the best universities, concerts, conferences and events of all kinds all over the world from your home. That is all thanks to OmniLive, a live recording system that puts you in the drivng seat and allows you to choose your point of view with a single click. Already available for the Sorbonne, the Massachusetts Institute of Technology (MIT), but also french show Taratata, its founder Cyril Zajac hopes that gaming events and concerts will follow through. OmniLive is clearly the future of live broadcasting.

5. FabLabchannel – Les Haut-parleurs, the channel for and by millennials

Clearly, our youth is full of resources! Case in point: Les Haut Parleurs, a bunch of francophone reporters who get together on through the FabLabChannel (supported by TV5Monde, Audiens, La Netscouade, Orange, l’Institut Français and l’Organisation Internationale de la Francophonie). Their goal: to express themselves freely, each trimester, in short YouTube videos on global social issues. Their strength lies in being part of the Erasmus network and programs, and therefore able to deal with a multitude of topics in a multitude of countries. Environment, climate change, employment, and representation of women … you name it, they address it!

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Top 5 most incredible spots of sport VR

Gimme 5 - May 31, 2017

The great thing about VR today, is that it takes us places we never even though we could get to. Here’s a selection of the best “places” VR can take us to.

1. In the canyons on a mountain bike: Quite impressive to say the least. You can see a hectic bike ride in the canyons. We’re not going to lie; we were a bit scared, especially during THAT leap that came out of nowhere.

2. Behind the wheel of a F1 car: A lot of us have dreamed of this ever since we were babies. Thanks to VR, we can now take the wheel of a Formula 1 car, a very fast one, in the middle of the Monaco Grand Prix (aka arguably the toughest one). The least we can say is that the experience is mind-blowing, way beyond our wildest dreams.

3. On a tightrope above the abyss: For those who’ve always wondered how it feels to be stranded on a tightrope above the ground, this video might be the best answer… or the best way to feel like Spider-Man in between two buildings in New York.

4. Front row at the Tour de France: For every bicycle race fan, attending the last race of the Tour de France in the Champs-Elysées in Paris is priceless. But since travelling to Paris is anything but priceless, the Tour de France launched a VR experience so that fans all over the world could live the moment as if they were there.

5. The locker room at Wembley Stadium: Thanks to VR, you can now go behind the football (or soccer) field. So why not start it all off from the locker room, then make your entrance with the team on the field and then have a little tour of all the places that are usually closed to the public?
Coming next, the game through the ball’s POV? Who knows!

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The most badass (and iconic) wonder women of cinema

Gimme 5 - May 24, 2017

There might be less of them than their male counterparts; still they remain just as iconic, if not more for some. Join us as we tell you about our favorite female heroes.

1. Ellen Ripley, played by Sigourney Weaver, in Alien (1986): Does it get any more badass than this one? Some tried to go head to head with her, like the Alien itself, but it didn’t end well for any of them. The lone warrior is one of the most renowned American cinema heroes, all types combined.

nikita-sigourney-weaver-wonderwomen-badass-femme

Ellen Ripley © Twentieth Century Fox

2. Nikita, played by Anne Parillaud, in Nikita (1986): In movie by Luc Besson, Nikita becomes Joséphine once she’s been hired by French secret services who “offer” her a second chance at life after she had been sentenced to life in jail for murder. She is a ruthless hitwoman but falling in love will make her torn between two worlds… She’s soft but also poisonous, she’s a legend.

3. Shu Lien, played by Michelle Yeoh, in Crouching Tiger, Hidden Dragon (2000): the master of the Sword of Destiny and a Li Mu Bai martial arts expert, rare are those who can compete with this fighter. With her agility and her unparalleled poise, she is THE Asian badass wonder woman of cinema.

4. Black Mamba, played by Uma Thurman, in Kill Bill (2003): no introduction needed for Quentin Tarantino’s fiery Bride. Dressed in her legendary sweatsuit and using her sword like no other in both Kill Bill movies, Black Mamba has only got one thing on her mind: revenge!

black-mamba-uma-thurman-kill-bill-wonderwomen

Black Mamba © Photo by Andrew Cooper

5. Margaret Fitzgerald, played by Hilary Swank, in Million Dollar Baby (2004) : the life of a wonder woman isn’t a walk in the park and tragedy might lie ahead for her. Take « Maggie » for example: brillant boxer with a mean hook and a very intense fighting spirit!

clint-eastwood-wonderwomen

Margaret Fitzgerald © Warner Bros. Entertainment Inc.

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Top 5 most jaw-dropping presidents of the jury

Gimme 5 - May 17, 2017

1. Tim Burton in 2010 : If the American director has made a name in the mainstream with very popular movies, this did not prevent him from giving out the Golden Palm to a terribly contemplative Thai movie in 2010: Uncle Boonmee Who Can Recall His Past Lives by Apichatpong Weerasethakul. Daring!

2. David Cronenberg in 1999 : While everybody thought Cronenberg would give out his Golden Palm to Pedro Almodòvar’s All About My Mother, the American director shocked everybody when he gave it to Rosetta, a film by the then-unknown Dardenne Brothers. To silence the critics, he went on to say in Vulture : « the vote for Rosetta was the fastest vote in the history of the Palme because everybody said, “Yes, Rosetta’s the one”».

3. Quentin Tarantino in 2004 : You would think the director of Pulp Fiction would have chosen something high energy; brutal and eccentric like Park Chan-Wook’s Old Boy. To the general surprise, he alongside his jury went for the politically charged Farhenheit 9/11 by Michael Moore. Puzzling.

4. Roberto Rossellini in 1977 : Everybody thought the great Italian neorealist filmmaker would reward Ettore Scola’s A Special Day, but clearly everybody was wrong. Surprisingly, Rossellini decided this year to offer the Palme d’Or to Padre Padrone by the Taviani brothers, a film shot in 16 mm for television. The Roman director explained his bold choice at the closing ceremony: “Without television, cinema will die”.

5. Isabelle Huppert in 2009 : That year, the Golden Palm went to The White Ribbon by Michael Haneke. Nothing surprising here as the president of the jury was Isabelle Huppert who was named Best Actress in 2001 for The Pianist… by Haneke. But it turns out it was never Huppert’s first pick: Brillante Mendoza’s hyper-violent Kinatay and the infamous Antichrist by Lars Von Trier were apparently the actress’ faves. Ms. Huppert is not to be messed with.

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The most iconic orange outfits

Gimme 5 - May 10, 2017

A very powerful, distinctive and always in-trend color, orange has left its mark in the film industry. Naturally, it has turned some movie characters and their outfits legendary.

1- Lloyd Christmas’ suit in Dumb And Dumber (1994)

22 years after its release, the classic comedy by the mighty Farrelly Bros remains one of the funniest of its genre. It has a lot to do with Jim Carrey’s character Lloyd and his orange, very very bright orange suit!

2- Halle Berry’s swimsuit in Die Another Day (2002)

She’s probably one of the most charismatic “James Bond Girl” to wear orange: we give you the mesmerizing Halle Berry. FYI, the bikini she is seen rocking in this scene was a colored edition of the one Ursula Andress wore back in 1962 in the very first James Bond movie, Dr. No

3- The X Wings pilots’ flight suits in Star Wars V1 – The Return Of The Jedi (1983)

You probably see this one a lot during Halloween. It is also a less than appropriate outfit for a galactic pilot. Still it will forever be associated with the guy who made it famous: Luke Skywalker. You ask why?… well because it’s orange. Duh!

4- Hannibal Lecter’s prisoner uniform in The Silence Of The Lambs (1991)

Some say that orange represents warmth. Well not when it comes to Hannibal Lecter and his orange prisoner uniform. It is the very outfit the pscycho-shrink wears – with a muzzle on his face – when he is taken out of his maximum-security prison.

5- Leelou’s suspenders in The Fifth Element (1997)

Who would have thought that a plain piece of elastic would become so iconic? Seems like, once again, Jean Paul Gaultier – as the movie’s costume designer – knew exactly what he was doing. He went for orange and minimalistic and the result was unprecedented!
For the real fans, don’t worry; we know where you can get your own.

YOU MIGHT LIKE THIS
When packaging is used as a tribute

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Top 5 movies that have influenced Almodovar

Gimme 5 - May 03, 2017

Although they inspire the world with their talent, our favorite directors also have their favorite directors. Pedro Almodóvar does not deviate from the rule and his cinematographic universe consists of multiple references to his predecessors. Here are 5 works without which the cinema of Pedro would not be what it is today.

1 – The Young Girls Of Rochefort by Jacques Demy: There’s a lot of Demy in Almodovar’s work, especially when it comes to color treatment.
He even alluded to that himself when talking to Sofilm magazine : « If there’s a movie I wish I did, it’s ‘The Young Girls Of Rochefort’ »

2 – Vertigo by Alfred Hitchcock: Pedro Almodóvar has never shied away from his absolute admiration for Alfred Hitchcock’s cinema that he describes as one of the richest ever and that he uses as a reference for his own work.

3 – The Soft Skin by François Truffaut: Although it is one of the least known movie by the leader of French New Wave, it has become one of Pedro Almodòvar’s bedside film. Funnily enough, it stars Françoise Dorléac, who’s also in The Young Girls of Rochefort.

4 – The Criminal Life of Archibaldo de la Cruz by Luis Buñuel : Though Spain isn’t particularly known for having a big movie scene, it has birthed one of cinema’s biggest director : Luis Buñuel. It is not surprising that Almodòvar has been inspired by The Criminal Life of Archibaldo de la Cruz.

5 – Reservoir Dogs by Quentin Tarantino : Pedro Almodóvar has always been a fan of Tarantino’s early work. He has clearly influenced him when it comes to the usage of music in his movies.
Later in the mag, we talk about the amazing music of Pedro’s movies.

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Our favorite “green” movie stars (after Leonardo DiCaprio)

Gimme 5 - April 26, 2017

Genuine commitment or “eco-trend”? We often wonder the real motives behind celebrities’ interest for the planet. But when you think about it, does it really matter? Every little bit helps, whether heartfelt or trendy.
Anyhow, here’s our Top 5 of the movie stars we know do it for the right reasons!

1. Marion Cotillard : A Greenpeace activist ever since 2001, she has described herself as a bonafide ecologist. In Congo in 2010 to talk about deforestation, in a cage in 2013 for the release of 30 environmental activists detained in Russia, in Manila in 2015 alongside François Hollande to talk about climate change; the actress is a fervant lover of our beautiful planet

2. Mark Ruffalo : When he isn’t using his phenomenal strenght to fight villains sent to destroy planet Earth, Mark Ruffalo – known for his role as The Hulk – is a supporter of clean energies development through The Solutions Project, fights against polluting extraction methods with Artists Against Fracking and is the head of the Water Defense organization which aims at using technology and people’s involvement to keep the water resource clean.

3. Matt Damon : In Promised Land (2013), Matt Damon and producer Gus Van Sant dealt with ecology and the polluting extracting methods of hydrocarbons. Today, the actor is an ambassador for Water.org and fights for the protection of water resources, its accessibility both with determination and humour.

4. Arnold Schwarzenegger : Ever since he has converted one of his Hummer so that it can work on hydrogen, « Arnie » hasn’t stopped getting involved with the planet. Founder of the R20 organization, which regroups sub-national governments, towns and regions to fight against climate change; you could spot him in Paris in Ocotober 2014 during the Economic, Social and Environmental Council in Paris; and at the COP21 in December 2015, in the same city.

5. Shailene Woodley : Known for her roles in The Fault In Our Stars and Divergent, the young actress has participated in October 2016 to a gathering of 90 Native American tribes that were against the idea of a pipeline that would go through the Standing Rock Reservation. There have been many videos of Shailene getting arrested, though they haven’t helped overturn the final decision regarding the reservation, it has helped put more light on the threat that hanged over the natural reservation.

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Top 5 scenarios that were co-written with an AI

Gimme 5 - April 19, 2017

1. Impossible Things : Co-written with an artificial intelligence, this horror movie is proof that nowadays, a machine is capable of coming up with storylines terrifying enough to make us shiver from head to toe. Beware, there is an artificial intelligence hidden under your bed.

2. Sunspring : After they made an artificial intelligence memorize science-fiction movies scenarios, director Oscar Sharp and AI researcher Ross Goodwin asked it to write a screenplay that they brought to the screen. And the result is absolutely hilarious.

3. Eclipse : Entirely written, edited and directed by an artificial intelligence, this short film presented during the last Cannes Lions was a success with the public. What if AIs became tomorrow’s advertisers?

4. The trailer for Morgan: To write the trailer for Morgan, a film in which an AI develops superpowers, the good people over at 20th Century Fox had the excellent idea of using … you guessed it, an AI! Great trailer!

5. Do You Love Me : Standing as one of the field’s pioneer, director Chris R. Wilson chose in 2013 to use Cleverbot – A very advanced conversation AI – to co-write a film screenplay with her.
Still, we can’t picture Do You Love Me winning an Oscar anytime soon…

 

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The best lines in biopics about the world of business

Gimme 5 - April 12, 2017

The business world, money, and innovation have always been fascinating to filmmakers. That’s why businessmen, their trials, tribulations and crazy antics are often the subjects of big Hollywood movies. Here’s our Top 5 of the best lines in biopics about the world of business

1. Drop the ‘The’, just ‘Facebook’ !– Sean Parker: That’s the infamous advice Sean Parker, founder of music sharing website Napster, gave to Mark Zuckerberg right before Facebook’s official start in the movie The Social Network.
It’s clear today that Mr Parker knew what he was talking about: can you imagine saying « Are you on The Facebook? » ?!

2. “McDonald’s can be the new American church, and it ain’t just open on Sundays, boys” – Ray Kroc : In The Founder, the mighty Ray Kroc, played by Michael Keaton, is all about persistence. That quality alongside some clever business tricks helped him take over the restaurant founded by the McDonald brothers in the early 60’s once he started to believe that the little chapel on the side of the road could become the future of fast-food.

3. “There’s no nobility in poverty” – Jordan Belfort: In The Wolf Of Wall Street, Leonardo DiCaprio plays the famously venal Jordan Belfort. Based on the trader-entrepreneur’s life story, Leo starts his most memorable speech with this brief but precious, spot-on yet dismissive sentence before sending his devoted staff into a frenzy with the remaining of his talk.

4. “Never speak, on my behalf, about my business, again” – Joy Mangano: In Joy, Jennifer Lawrence portrays Joy Mangano, a single mom of two children who invents the self-wringing plastic mop « Miracle Pop ». As a woman evolving in man-dominated industries, this creative mind won’t let anybody speak about what’s hers without her approval.

5. “I don’t think there’s one word that can describe a man’s life” – Charles Foster Kane: For his iconic Charles Foster Kane character and his tragic destiny, Orson Welles took inspiration in the story of William Randolph Hearst (1863-1951). Indeed their paths and fates are very similar. In the movie, every character give a very distinct description of the press tycon

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TOP 5 the best conferences at this year’s SXSW

Gimme 5 - April 05, 2017

Held in Austin, Texas every year, South By Southwest festival – or SXSW – is truly one of the biggest cultural events in America. Amidst all the concerts, movie premieres and art installations that happen there, you can find many enticing conferences too.

1. David Benioff and D.B. Weiss: The creators of Game Of Thrones have decided to take a seat and talk about the phenomenal series which new season is out in July. Cast members Maisie Williams and Sophie Turner event joined the festivities.

game-of-thrones-citation-createurs-series

David Benioff et D.B. Weiss © SXSW

2. Nile Rodgers: When you have three Grammys, carved hits like « Like A Virgin » for Madonna, « Get Lucky » for Daft Punk, « Let’s Dance » for Bowie or « Good Time » for your own band (Chic), clearly you’ve got some interesting stuff to say.

3. Lee Daniels: At a conference, the creator of Empire has also shared his story. From growing up in a rough neighborhood to him making it in Hollywood as well as his Golden Globes nominations, it was a very moving moment for the attendees.

4. Bob Odenkirk: The Better Call Saul and Breaking Bad actor held a conference too where he talked about his career as an actor, but also a writer and producer. A great way to find out more about the man behind the character before he reprises his role on Better Call Saul’s season 3.

5. John Cena: This year, a true legend of professional wrestling was at the festival! Though we’re used to seeing 16-time world champion John Cena on a fighting ring, he held his own during a very informative conversation where he talked about his charity work

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